...brought to you by Fred Farrell Animal Calls. (MONKEY, JUNGLE BIRDS) When it comes to animal calls, there's just one name, and that's Fred Farrell.
TR: This is Fred Farrell with a special message for all of you in management. If you're a manager, chances are you've sat through hours of management seminars led by little women with clipboards who told you that the key to effective management is empowering others and encouraging new ideas and caring and sharing and being warm and nurturing, all of which, in my opinion, is just so much dog dooky. At the Fred Farrell School of Business, we teach you the real leadership skills, based on our years of experience with the animal world. The secret of leadership is communication, and that doesn't mean sitting around for hours in meetings picking fleas off each other. It means letting other people know who's boss, and that requires that you learn the Five Pillars of Clear Communication: Snapping, Snorting, Snarling, Barking and Bellowing. It works in the animal world and it works in the business world too. Every executive needs to learn these skills: how to snap....(TK: Cut that out!)...how to snort (TK: Huh! for dumb!)....how to snarl (TK: If that's not on my desk in five minutes, I want to know why.)....how to bark (TK: Everybody in my office! Now! That means you!)....and how to bellow (TK: WHAT IS GOING ON AROUND HERE?). Here at Fred Farrell School of Business, we give you tape cassettes of animal calls.....the snap (DOG SNAP), the snort (PIG), the snarl (CAT HISS), the bark (DOG BARK), and the bellow (WALRUS).....so you can practice at home or in your car. So don't go for all this touchy-feely stuff. Buy our tape and learn how to do it the right way. And go do it right now. I mean it. Get out of that chair and order one.

GK: The Fred Farrell School of Business communication course can be ordered by mail or phone or from our website, www-dot-ff-sob - --- order today and get, absolutely free, our twelve-in-one animal call, including tree toad (SFX), timber wolf (SFX), wood duck (SFX), snow goose (SFX), prairie dog (SFX), polar bear (SFX), mountain goat (SFX), mountain gorilla (SFX), water spaniel (SFX), water buffalo (SFX), sea gull (SFX), and sea lion (SFX). Fred Farrell, the name to trust when it comes to animal calls. (MONKEY, JUNGLE BIRDS)

© 1997 Garrison Keillor